Why does accessibility matter for a cannabis site?
Accessible sites serve more customers, lower legal exposure in many places and tend to perform better in search.
Accessibility means people with disabilities can use your site, including those using screen readers, keyboards or magnification. It matters for every business, and cannabis businesses are no exception.
Three reasons
- Customers: many of your visitors may rely on assistive technology.
- Legal exposure: accessibility complaints and claims affect businesses in many places.
- Search: clear headings, alt text and good structure help search engines too.
Common problems on cannabis sites
Age gates that only work with a mouse. Menu pages built from images with no text. Low-contrast text on dark, stylised backgrounds. Product filters that can’t be reached with a keyboard.
Where to start
Try using your site with only a keyboard. Turn on a screen reader for five minutes. Check that every image has meaningful alt text. These quick tests reveal most issues.
See the audit checklist. This is technical guidance, not legal advice.